Butterfly FX

Using the power of entertainment for financial betterment

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About us

Our mission is to ensure that anyone, anywhere has access to the financial products and services they deserve

Butterfly FX partners with organizations to design, create, and deploy financial platforms that serve the underserved. Whether it's an on-boarding portal, social learning site, or app, we work with you to create platforms for new audiences.

We are rethinking financial education

The more you know, the more you can do. We empower individuals to take control of their financial lives and plan for the future. Our innovative approach to financial education and capacity building forms the basis of the platforms we create, and incorporates years of expertise in financial inclusion, local strategies, and an engaging digital approach.

We care about sustainable change

We use a micro-learning, metrics driven approach to move people from learning to action in their financial lives. Our holistic financial wellness framework helps us assess a person's overall financial health and is relevant to all audiences, whether you are working with a budding entrepreneur that needs a loan, or a person wanting to learn more about personal accounting.

In the news

“[We want] to truly unlock the power of inclusive finance and reimagine how financial services can serve those who need it the most.” Vulcan Post

“As an industry, we want to ensure that technology doesn’t make inclusive finance more exclusive.” Tech Wire Asia

“We identified a major pain point for social impact organisations: quality educational content that is relevant, behaviour changing, and cost-effective.” University of Oxford, Saïd Business School

Our team

Co-Founder

Katherine Li

Consulting I B2B sales I SF startups

CO-FOUNDER

Marisha Naz

Economic policy I Financial inclusion I Fintechs

Advisor

Alan Greenberg

Director & advisor | EdTech | HealthTech

Our partners

Interested in partnering?

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