Butterfly FX

Using the power of entertainment for financial betterment

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Our mission is to ensure that anyone, anywhere has access to the financial products and services they deserve


Onboard users

Our digital platform seamlessly integrates with your existing apps, sites, and products to bring on new users. We draw from years of expertise in all aspects of financial health to design curriculums, modules, and learning paths for your users.

Increase financial understanding

We deploy bite-sized digital learning and advise on strategies to ensure action after completion. Whether you are promoting entrepreneurship or building business capacity, we provide engaging, relevant short videos and content that move people to action in everyday life.

Engage for action

We incorporate active opportunities for engaging with the content outside of videos and assessments. This includes a call to action to support implementation and retention of knowledge, promoting sustainable behaviour change.


We leverage our expertise in financial inclusion to help you design programs, products, and curriculums oriented around financial behaviour change. Our experience extends to training the trainer and running entrepreneurial bootcamps, covering topics like mindset, models, and branding.

Our team


Katherine Li

Consulting I B2B sales I SF startups


Marisha Naz

Economic policy I Financial inclusion I Fintechs


Alan Greenberg

Director & advisor | EdTech | HealthTech

Our partners

Interested in partnering?

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